les huilettes, it’s a story of synergy
... a plant synergy between essential oils and vegetable oils to obtain the most effective
... a synergy with our users which are still in the heart of our development, to live in the transparency this return to basics
... a synergy between Pascale and Claire, a long friendship embellished by time and shaped by strong shared values
... for a committed brand, authentic, 100% natural.
Pascale is a pharmacist and an expert in aromatherapy. After many years in conventional cosmetics she got tired of green washing. She has found inspiration in the nature and richness of her plant resources to offer totally natural treatments. Claire is a marketing professional who has switched cleverly to digital format. Marathoner and endowed with incredible energy, she is engaged in everything she undertakes. Claire wanted to create a dynamic, to advance and move people forward.
Who are we ?
Pascale - I am a pharmacist and I worked for several years in conventional cosmetics, for major brands in parapharmacy and selective network, in France and abroad. Different experiences have allowed me to discover many cultures and rituals (ayurveda in India, massage in Thailand, or the hammam and rhassoul in Morocco) and progressively, I wanted to return to a simpler beauty essential and without artifice, summed up in a few principles and gestures.
Claire - I come from the world of luxury gastronomy. Between taste and smell, there is only one step we wanted to take together ... We met in 1994, in Indonesia – it’s been over twenty years! A long friendship embellished by time and shaped by strong shared values ... which allowed us to tell ourselves in 2015, that it was time to embark on an entrepreneurial adventure together.
How were les huilettes born?
Pascale - I currently live in Morocco, and it was during beautiful crossings in southern Morocco, that I had an olfactory heart stroke for some aromatic plants such as pelargonium graveolens, verbena fragrant .... So I am "naturally" returned to university to complete this expertise with a degree in aromatherapy, and give me the keys to formulate safely.
Claire – les huilettes is a story of synergies. A plant synergy, a synergy with our users who have accompanied us for over a year in the heart of development, to be in the right and offer a committed brand, 100% natural. And a new vision of beauty, the green chic!
What is our definition of beauty?
Claire – Assume our imperfections and age, while giving our skin and our mind the essentials. Take the time to listen to our desires, our moods ... to feel beautiful, serene and generous.
Pascale - To find from the heart of nature what is better and more effective and to respect it. With aromatherapy and oils, we can act and fight the signs related to skin aging while providing an absolute well being that makes us beautiful everyday. This is a question of synergies between vegetable oils and essential oils and between efficiency and natural .... Inhale exhale!
Reconciling your life as a woman, mom and entrepreneur is not always easy ...
Claire - Indeed, the most difficult is to disconnect - especially when you are passionate ... We indulge with Pascale the Sundays "detox": no sms, no whatsapp, no mail. Focus on the family! Our children are almost grown up, they are autonomous but it is always important to be there and to share moments of complicity with them ! The weekends are the occasion of big tables and to have lunch with family whereas during the week the moments are more intimate with a little time for each one; I try to find the right balance.
Pascale - We are both sporty and sport is part of our life balance. Claire needs to move and run at least three times a week; I am a hardcore fan of yoga - Ashtanga, hot yoga, vinyasa, I practice them all and recently went to Sri Lanka for a yoga retreat with my daughter for her 18 years. A magic moment! And then we have a great chance: our husbands are completely huilettes addicted and they are also longtime friends!